Your brand identity is what makes you instantly recognizable to your customers. I have been doing everything from Branding to Identity Design to Logos from 1997, and Digital Marketing from 2001.
What is the difference between all these words? While your brand is what people think of when they think about you, you identity is your brand’s set of visual elements, and your logo is a mark that represents your brand. Digital Marketing is where you bring all this together to sell or promote your products or services using digital technologies.
